Review a local e-commerce site

The Optima Innovations (http://www.optima.com.my/) is one of the e-commerce sites that represent a total web and multimedia agency that helps companies establish,maintain and grow thier presence on the World Wide Web.It helps companies reduce time to web and to address opportunities in the growing Internet world to meet company’s unique requirements. There are four solution included:

• e-Commerce
• Web Site Design
• Web Applications Development
• Interactive Multimedia Design

For e-commerce, there are various strategies that Optima Innovation uses to achieve it such as keyword research, web design, shopping cart, online payment, tracking, traffic generation, and search engine optimization (SEO). All of these can help clients effectively sell their products and services on the internet.

Web Site Design is assist in the client's web site design and development needs,whether that person is starting from scratch or whether already have a web site that needs further improvement. Optimal Innovations also provided a web site design gallery section for some of their past projects which will give some person who interest on it a better ides on how their design will assist for the particular person’s needs.

Web Application Development is to provide clients with reliable and practical solutions. It uses latest web technology. Each web site is unique and able to provide customized solutions to meet the client’s specific requirements. For examples some applications developed by Optima Innovations were Content Management System (CMS), Online Ticketing System (OTS), Forum and others.

Interactive and Multimedia include the multimedia presentations ranging from corporate CD-ROMs, corporate videos, product launch animations, product demos, multimedia shows and rich media advertisement.

Multimedia Development Corporation Sdn Bhd said that there are estimated only 7% of businesses in Malaysia have started online sales. The growing population of online shopping households combined with retailer innovations and site improvements will drive e-commerce to account for an increasing percentage of total retail sales.